About Anthony Polanco

I own and operate Polanco Advertising, serving owner-led businesses in California’s Central Valley and beyond. I build and manage websites, customer portals, social media systems, and automations. I’m the only employee. Contractors, collaborators, and AI tools extend what I can do; the responsibility stays with me.

I grew up in Dinuba. As a teenager, I sang in a band called Zaragoza and became the person looking online for shows, promoters, and opportunities. In 2008, we played Vans Warped Tour. Finding a way to put something I cared about in front of people was my first marketing education.

I became a hairstylist in 2011. That job taught me how to pay attention to the person in front of me, even on an ordinary day when I would rather be somewhere else. In 2015, a local business asked me to help promote a concert. Paid marketing work grew from there.

I learned WordPress because I needed my own website. Then somebody needed an edit, and somebody else needed a whole site. That progression eventually brought me to application development and automation. I’m self-taught, and I still learn best with a real problem in front of me.

Along the way, I made music, hosted the God XP podcast, wrote a book, and started Seekers Market. I began Brazilian jiu-jitsu in 2016 and earned my brown belt in December 2025. Each of those chapters has a history of its own.

Today, I’m concentrating on the business and the tools I can build around it. I like making something useful for my own operation, working out the rough edges, and finding where it can help someone else. This site gives that work a home with my name on the door.